Advertiser Disclosure

Find out how CasinoAlpha Ireland works with online casino brands to write fair reviews. We promise to be open and honest, so our financial partnerships won’t affect the accuracy or objectivity of the information we give to Irish gamblers.

How We Make Money

CasinoAlpha Ireland operates as an affiliate marketing entity under Extremoo Marketing SRL. Extremoo’s company registration number is J23/6289/2017, and the VAT: RO38630895. Our business model allows us to earn referral commissions from casino operators when you, the user, sign up using our link.

These commission amounts are different from operator to operator, and they typically range from fixed Cost Per Acquisition CPA fees to Revenue Share percentages based on the operator’s earnings.

This doesn’t cost you! Our commissions come just from the casino’s marketing budget, not from your deposits or losses. Our team of expert Irish casino reviewers maintains complete editorial independence, ensuring affiliate relationships never compromise review quality. Learn more about our editorial standards.

Our affiliate status is fully disclosed on every page that has casino links, meeting the Consumer Protection Act 2007 and EU Consumer Rights Directive requirements for transparency. You’ll find the disclosure messages before you encounter any promotional content, ensuring you are informed and give your consent, which automatically guarantees following the Irish and European consumer protection standards.

How do Affiliate Links Work

When players click a casino link on CasinoAlpha Ireland, several technical processes activate, according to the Irish and EU privacy regulations. A small data file, typically known as a tracking cookie, is placed in players’ browsers carrying a unique tracking ID, a timestamp, and a referral source. This tracking cookie usually has a duration between 30 and 90 days, depending on partnership terms, which are disclosed in our Privacy Policy, meeting GDPR and ePrivacy Directive requirements applicable in Ireland.

If one registers at the casino within the cookie duration period, the operator’s tracking system places the user’s signup to CasinoAlpha. And when they make a minimum deposit in EUR, or fulfill the wagering requirements as specified in the casino platform’s T&C’s, we earn a commission payment, since players meet the qualification criteria.

Whether one is using our affiliate link or not, it doesn’t change the pricing, bonus offers, or any T&C presented on our platform. The casino costs are the same even if one doesn’t use our referral links. EUR currency, banking methods available to Irish players, and the processing of payments remain unchanged by our referral partnership.

What This Means for CasinoAlpha’s Readers

Our affiliate model provides value through comprehensive, honest reviews of internationally-licensed casinos serving Irish players, funded by operator partnerships rather than reader subscriptions. You get access to free content, detailed casino reviews with an EUR focus, Irish payment method analysis, expert guidance in choosing international operators, without any payment barriers.

To sustain our business, we depend on your trust. If we recommend poor casinos lacking adequate EUR support or mistreating Irish customers for commission gain, readers leave, and revenue disappears. This has a dual effect, where we serve the best of your interests as an online gambler, while we keep our business viable.

You receive objective reviews helping you avoid problematic operators, understand complex bonus terms, verify international licensing credibility (UKGC, MGA, Gibraltar, Curaçao), check for EUR support and Irish banking compatibility, and make the best choices based on our 47-factor methodology that is used on all business partnerships with casino operators.

Our Editorial Independence

Organisational Firewall: CasinoAlpha Ireland creates a strict separation between our professional partnerships and the editorial standards we follow according to the EU advertising stipulations. Our editorial team, led by our Founder and Chief Editor, holds the final say over ratings, reviews, and content about casino operators. The team in charge of negotiating affiliate deals has zero impact or input into how we make our editorial decisions.

Independence Evidence: We keep documented proof of independence, including rejected partnership offers from operators that failed our quality standards despite offering significant commission increases. We’ve published critical reviews of paying partners when service quality, EUR support, or treatment of Irish customers has declined. We’ve kept negative ratings for partner casinos despite financial pressure to improve scores, showing our commitment to Irish player protection over any commercial gain.

Methodology Application: Every casino from CasinoAlpha IE goes through our 47-factor evaluation, where we check international licensing credibility, security, payments (EUR support, Irish banking compatibility, e-wallet availability), game number, bonuses, support (Irish time zone availability), and the user experience. This methodology is used for every review we do; the analysts conducting reviews don’t have any information regarding commission rates. In this way, we are preventing conscious or unconscious bias from meeting EU fair trading principles.

Commission Do NOT Influence Our Ratings

Some of the highest-rated Irish casinos in our listings are not affiliate partners. Some paying partners receive average or below-average ratings when aspects we pay great attention to, such as their EUR support, Irish payment options, or Irish player treatment, don’t align with our reviewing and testing standards. This shows that partnership status doesn’t determine any review outcomes.

Every casino review we create is the result of 2 expert analysts on our team. Moreover, keep in mind that our Chief Editor must always approve each review before it goes live, to make sure there aren’t any discrepancies between the content we publish and the results we’ve based on our research.

We have previously rejected offers from online casino brands willing to compensate us with significant commissions in exchange for receiving guaranteed positive reviews or better placement in our listings. And we’ve always rejected casino brands that don’t allow EUR payments or have unfair gambling terms reserved for Irish gamblers. These rejections are a reflection of our editorial standards, which require us to prioritize players’ safety above any financial compensation.

Our Partnership with Online Casino Companies

Internationally-licensed casino operators holding UKGC, MGA, Gibraltar, or other relevant licences accepting Irish players can partner with us for affiliate referrals.

Operators don’t have a say in our rating, they can’t influence ratings, purchase positive reviews, guarantee ranking positions, request removal of negative information about EUR support or Irish service quality, or affect our editorial independence in any manner.

Partnership managers communicate only with commercial teams about commercial arrangements. The editorial staff conducting reviews, writing content about operators serving Irish players, and assigning ratings have no contact with operators regarding editorial matters. Technical inquiries (game counts, EUR availability, Irish banking verification, international licence verification) take place through formal channels documented for transparency.

We close our partnerships when operators fail quality standards, use unfair practices toward Irish players, lose international licensing, impose discriminatory terms on Irish customers, remove EUR support without notice, or attempt to influence our editorial content.

What We DON’T Do

Things that are not allowed that meet Irish and EU standards:

How Our Independence Benefits Players

Players receive objective warnings about problematic casino brands even when we have a partnership with said company. We’ve flagged payment delays to Irish accounts and the lack of Irish payment methods. Moreover, we’ve also pointed out unfair bonus terms, unhelpful customer service during Irish hours, and licensing concerns. This is the information one needs to protect themselves as Irish players.

During the years, we have built a relationship based on mutual trust with our reading audience, thanks to the accurate content we consistently deliver. This commitment helped us grow a significant level of authority over time.

Our independent analysis highlights the importance of Irish gamblers finding casino platforms that allow EUR payments through a great variety of banking methods suitable for players based in Ireland.

Note: If our readers have any additional questions about our disclosure policy, they shouldn’t hesitate to get in touch with us. Additionally, we recommend players go through our About Us page to learn more about CasinoAlpha’s goal in order to better understand our brand’s identity and core values.

How We Keep Regulatory Compliance

We follow Irish and European laws about:

Ireland’s consumer protection agency oversees these rules to protect customers.

Updates to our Policy

Every year, we make updates to this policy, based on:

Policy Authority:

Maintained by Extremoo Marketing SRL under the Consumer Protection Act 2007, GDPR, EU Consumer Rights Directive, and Irish consumer protection law compliance.

F.A.Q.

No, our commission comes from the casino’s marketing budget. The casino costs, bonus offer and T&C remain unchanged even if you use our links or you access directly.

Our business depends on long-term trust with Irish players. Misleading recommendations will destroy our credibility. We’ve rejected lucrative partnerships and published critical reviews of partners lacking adequate EUR support, proving independence.

No. We review many operators we don’t partner with. Some non-partners receive our highest ratings for excellent EUR support and Irish service, demonstrating partnership status doesn’t determine reviews.

Yes. Every casino has mandatory international licensing verification through official regulatory databases (UKGC, MGA, Gibraltar, Curaçao) before we make any recommendation to Irish players.

Absolutely not. This violates our editorial policy and Irish consumer protection standards. We’ve rejected such offers and kept documented proof of independence.

Yes. We test actual EUR deposits and withdrawals, verify Irish banking method functionality, and confirm Irish payment compatibility through real-world testing from Ireland, we don’t trust the operator claims. We base our tests on hard facts.

Yes. We comply with Consumer Protection Act 2007, GDPR, ePrivacy Directive, and CCPC guidance applicable to affiliate marketing in Ireland.

Compare our ratings across partner and non-partner casinos. Check reviews of paying partners, you’ll find critical assessments when EUR support, Irish banking, or Irish player treatment is inadequate.

Contact us through our contact form with the subject “Partnership Concern Ireland.” We investigate all inquiries about potential conflicts affecting Irish players. For questions about this disclosure include the Subject: Irish Advertiser Disclosure Inquiry